Sendero Recovery is a men’s sober living program based in Austin, Texas, offering structured support for individuals working toward long-term sobriety and mental wellness. Their program combines sober living with recovery support, life skills training, active recovery activities, and clinical oversight. They create a strong sense of community for men who are ready to rebuild their lives in a safe, supportive environment. Sendero came to us without an existing website, so we had the opportunity to build something from the ground up that reflected their mission and made it easy for people to learn more and get connected.
Because this was Sendero Recovery’s very first website, we weren’t working with outdated materials—we were starting completely fresh. That meant crafting a thoughtful structure, writing copy that truly speaks to the people they want to reach, and designing something that felt warm, professional, and easy to navigate. Our challenge was to create a digital space that felt as welcoming as the Sendero community itself, while clearly outlining the services they provide and how those services work.
We built a brand new 8-page website that introduces Sendero Recovery in an honest and approachable way. We focused on making the site easy to navigate for both potential residents and loved ones who might be researching on their behalf. Each service is broken down clearly, and we emphasized community, support, and structure throughout the design and content. The new site helps users quickly understand what Sendero offers and how to take the next step toward support. Now, whether someone is just starting their recovery journey or helping someone they care about, they can find real answers and connection through the Sendero website.
